With our free competitor analysis template, you can identify who you’re up against and create a more insightful business plan.
In this guide, we’ll outline the steps for a competitive analysis and explain how you can use this marketing strategy to improve your business. The method of preparation for athletes and business owners is similar-once you understand your strengths and weaknesses versus your competitors’, you can level up. While you may not be scoring touchdowns in the office, your goal is to score business deals with clients or win customers with your products. Whether you’re running a business or playing in a football game, understanding your competition is crucial for success. In this guide, we’ll outline how to do a competitive analysis and explain how you can use this marketing strategy to improve your business.
Competitive analysis involves identifying your direct and indirect competitors using research to reveal their strengths and weaknesses in relation to your own.
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